End of DVD era ?!

Holographic-memory discs may put DVDs to shame.

A computer disc about the size of a DVD that can hold 60 times more data is set to go on sale in 2006. The disc stores information through the interference of light – a technique known as holographic memory. The discs, developed by InPhase Technologies, based in Colorado, US, hold 300 gigabytes of data and can be used to read and write data 10 times faster than a normal DVD. The company, along with Japanese partner Hitachi Maxell announced earlier in November that they would start selling the discs and compatible drives from the end of 2006.
"Unlike other technologies, that record one data bit at a time, holography allows a million bits of data to be written and read in parallel with a single flash of light," says Liz Murphy, of InPhase Technologies. "This enables transfer rates significantly higher than current optical storage devices."
The discs, at 13 centimetres across, are a little wider than conventional DVDs, and slightly thicker. Normal DVDs record data by measuring microscopic ridges on the surface of a spinning disc. Two competing successors to the DVD format – Blu-ray and HD-DVD – use the same technique but exploit shorter wavelengths of light to cram more information onto a surface.

From the NewScientist article HERE:

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